Sportiiiis Featured on NBC's Today Show
Digital Tech Editor Mario Armstrong reviews High-Tech fitness gear - including Sportiiiis heads Up Display!
See the video at http://youtu.be/nJYRJ6fMCqY

Sportiiiis reviewed in LA TImes by Roy Wallack
"It works great, is fun to use and is easy to program. It's liberating to not have to look at your wristwatch or handlebars for data - and certainly safer. President Ian Andes came up with this idea after he tripped during a run while glancing at his watch" more...

Sportiiiis turns ordinary sunglasses into heads up display eyewear for cyclists - Gizmag "Canada's 4iiii Innovations has developed a Head Up Display for athletes that can be mounted on virtually all glasses... Sportiiiis receives crucial performance data via ANT+ wireless technology..." more at gizmag.com...

Lennard Zinn: Hottest wearable items at Interbike "Sportiiiis mount to a rider’s eyewear and provide data from ANT+ cycling computers and eliminate the need for the rider to look down at a handlebar-mounted computer." Read more...

DC Rainmaker Reviews Sportiiiis at Interbike 2011.
"...this evening I got a chance to go hands on with the final production setup for the first time, during an actual run on the Vegas Strip..." Read more...